Spot-lit in a Nutshell

Spot-lit is a brand name chosen for an international project “Business of Literature Zones” (BLITZ in short), aimed at developing literature tourism in the Northern Periphery and Arctic (NPA).

The Northern Periphery and Arctic region is culturally rich, and literary tourism is a growing market. Places with related literary heritage may offer meaningful contents and experiences for tourists. These may include both contents related to the authors or the literature itself and be produced in cooperation between several kinds of organisations like bookshops, festivals, tourism routes etc.

Spot-lit project includes partners from Ireland, Northern Ireland, Scotland and Finland. All the partner regions face similar kinds of challenges, related for example to low population density, accessibility issues and the economic structure.

The NPA region is home to world-class literary icons and landscapes. Current low levels of joined-up literary tourism activity in the NPA region make it a sector that is ripe for development. Spot-lit aims to grow the literary tourism sector in the Northern Periphery and Arctic region by supporting the organisations and businesses in this culturally-rich region to grow collaborate and better engage audiences together.

Spot-lit project activities include workshops that support product development and cross-regional clustering, launching of total 20 literature tourism products or services, joint learning and international marketing.

In addition to official project partners, Spot-lit has two associate partners; Reykjavik UNESCO City of Literature in Iceland and Edinburgh UNESCO City of Literature Trust in Scotland.

Partner Budgets

Irish Central Border Area Network Ltd. ICBAN, GB
Western Development Commission WDC, IE
Kajaani University of Applied Sciences, FI
Lapland University of Applied Sciences, FI
Regional Council of Kainuu, FI
Wigtown Festival Company WFC, GB
Arts Over Borders AOB, GB

318 842,41 €
530 119 €
273 415,14 €
118 644,90 €
295 198,14 €
241 764,40 €
174 684,95 €

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